HAPPI Hour Webinar - Driving housing delivery through market engagement
This HAPPI Hour webinar explores how effective market engagement can accelerate housing delivery and shape developments that truly meet community needs.
Overview
We’ll be joined by Surrey County Council, who will share insights from their Housing Development Delivery and Market Engagement/Publicity Support report. We'll hear from a specialist in social housing real estate and later living, who will provide perspectives on how customer understanding influences demand for housing, particularly in the older people’s housing sector. Finally, we will hear from a housing provider who will showcase how collaborative marketing assessments are helping ensure housing schemes are positioned for success.
Whether you are a local authority, housing association, or development partner, this session will highlight practical strategies to align housing supply with market demand and improve delivery outcomes.
We’ll be joined by Surrey County Council, who will share insights from their Housing Development Delivery and Market Engagement/Publicity Support report. We'll hear from a specialist in social housing real estate and later living, who will provide perspectives on how customer understanding influences demand for housing, particularly in the older people’s housing sector. Finally, we will hear from a housing provider who will showcase how collaborative marketing assessments are helping ensure housing schemes are positioned for success.
Whether you are a local authority, housing association, or development partner, this session will highlight practical strategies to align housing supply with market demand and improve delivery outcomes.
Agenda
4:00 pm – Welcome and Housekeeping
Sally Razey, Communications and Membership Officer, Housing LIN
4:05 pm – Welcome and Introduction
Jeremy Porteus, Founder and CEO, Housing LIN
4:10 pm – Housing Development Delivery and Market Engagement/Publicity Support report
Kirsty Gannon, Senior Commissioning Manager, Mental Health, Surrey County Council
4:20 pm – Customer understanding of what ‘housing for older people’ is
Louise Drew, Specialist in Social Housing Real Estate and Later Living
4:30 pm – Housing LIN Consultancy: Market Assessments
Preferred Homes, IPSOS, etc
4:40 pm – Audience Q&A
5:00 pm – Close
4:00 pm – Welcome and Housekeeping
Sally Razey, Communications and Membership Officer, Housing LIN
4:05 pm – Welcome and Introduction
Jeremy Porteus, Founder and CEO, Housing LIN
4:10 pm – Housing Development Delivery and Market Engagement/Publicity Support report
Kirsty Gannon, Senior Commissioning Manager, Mental Health, Surrey County Council
4:20 pm – Customer understanding of what ‘housing for older people’ is
Louise Drew, Specialist in Social Housing Real Estate and Later Living
4:30 pm – Housing LIN Consultancy: Market Assessments
Preferred Homes, IPSOS, etc
4:40 pm – Audience Q&A
5:00 pm – Close
Why attend our HAPPI Hour webinars?
At our popular events, you can:
- Watch and discover new extra care housing developments to find out about the design, development and operational management arrangements so that you can explore solutions that can transform your ‘offer’;
- Listen to the latest practice, research, new funding initiatives, innovative products or projects so that you have the insight and intelligence required to improve your service delivery; and
- Learn about the current sector issues so that you are up-to-date and better positioned to respond to the latest policy and innovative operational developments.
- Connect with industry experts and fellow Housing LIN members, exchange ideas, and share experiences in a relaxed setting.
Keep the conversation going with #HAPPIHour on Bluesky (opens new window) and LinkedIn (opens new window).
All HAPPI Hour webinars are FREE on a first come, first serve basis. Create your account or log in to avoid any disappointment.
At our popular events, you can:
- Watch and discover new extra care housing developments to find out about the design, development and operational management arrangements so that you can explore solutions that can transform your ‘offer’;
- Listen to the latest practice, research, new funding initiatives, innovative products or projects so that you have the insight and intelligence required to improve your service delivery; and
- Learn about the current sector issues so that you are up-to-date and better positioned to respond to the latest policy and innovative operational developments.
- Connect with industry experts and fellow Housing LIN members, exchange ideas, and share experiences in a relaxed setting.
Keep the conversation going with #HAPPIHour on Bluesky (opens new window) and LinkedIn (opens new window).
All HAPPI Hour webinars are FREE on a first come, first serve basis. Create your account or log in to avoid any disappointment.