How Extra Care Living helped in the Regeneration of Longbridge

Cover Case Study 144

This Housing LIN Case study (No 144) describes how a common goal can bring renewed life into a struggling community.

Hit by the collapse of MG Rover in 2005, Longbridge in Birmingham suffered from significant job losses and the inevitable challenges that this brings. Through the regeneration incentive implemented by St. Modwen, Birmingham City Council, Bromsgrove District Council, and the Homes and Communities Agency, social and economic investments are now transforming the area.

Longbridge Retirement Village, developed by The ExtraCare Charitable Trust plays an intrinsic part in this rebirth process. Responding to the Government’s Agenda to provide appropriately designed much need homes for older people, the Retirement Village has become a community asset providing 260 extra care homes and a Hub that offers opportunity to stay safe, secure and healthy.